Tag/Variable Templates

Containers should leverage using appropriate tag/variable tempaltes in place of Custom HTML or Custom Javascript variable types whenever possible. We've curated a list of some templates below for various platforms or purposes for easy access.

Campaign Collector

LevelInteractive

Stores, persists, and collects campaign data (utm_ parameters + custom parameters) via hidden fields in your webforms - complete with custom fieldMapping.

Cookiebot CMP

Usercentrics

Cookiebot is a Consent Management Platform (CMP) that helps make your use of cookies and online tracking compliant with data protection legislations like GDPR and CCPA. More on https://cookiebot.com.

CookieYes CMP

cookieyeshq

The CookieYes CMP makes your website’s use of cookies compliant with the global data privacy laws such as the GDPR, ePrivacy, CCPA, and LGPD. Visit www.cookieyes.com to learn more about CookieYes.

Facebook Pixel

facebookarchive

This is an unofficial Google Tag Manager template for the Facebook Pixel.

LinkedIn InsightTag 2.0

LinkedIn’s official updated tag template allows for both page-level and event-level tracking via easily configurable options.

OneTrust CMP

OneTrustCMP

Add OneTrust's Consent Management Platform (CMP) to your website via Google Tag Manager, and integrate seamlessly with Google Consent Mode with this easy-to-use template.

Reddit Pixel

By using the Reddit Conversion Pixel you agree to comply with and to be bound by the Reddit Advertiser Measurement Program Terms https://www.reddithelp.com/en/categories/advertising/policy-guideline

Taboola Pixel

taboola

Taboola powers native performance ads on premium editorial sites. Use the Taboola Pixel template to easily track your campaigns' performance, set up customized conversions and to build custom audiences for retargeting.

URL Cleaner

mbaersch

parses URLs and keeps only whitelisted or removes blacklisted parameters. Returns new full url, path or redacted query string only (optionally transformed to lower case)

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